Daily Trends in Latest News

BAKE Awards 2025: Full List of Top Kenyan Digital Creators Awarded at BAKE Gala Night

BAKE Awards 2025 winners.

Daily Trends, on the night of Saturday, December 13, 2025, was crowned the Best Topical Creator at the just-concluded BAKE Awards 2025 Ceremony.

The Bloggers Association of Kenya (BAKE) successfully hosted the BAKE Awards 2025 Ceremony at Baraza Media Lab, under the theme “Reclaiming Our Digital Space”.

The awards celebrated the creativity and impactful contributions of Kenyan content creators.

A certificate that was awarded to Daily Trends at the BAKE Awards 2025 gala night.

For the first time in BAKE Awards history, the top honour, the Creator of the Year award, was shared by The JoyRide Podcast and Sarah Njoroge, marking a tie in the most competitive category. Sarah Njoroge also won in the Agricultural Creator category.

Other BAKE Awards 2025 winners include Tech Trends (Best Technology Creator), Beyond the Trails Kenya (Best Environmental Creator), Nairobi Lifestyle (Best New Creator), Daily Trends (Best Topical Creator), Pepeta (Best Sports Creator), Teacher Tabby Wothaya (Best Education Creator), African Watch (Best Travel Creator), and Mary M. Munene (Best Religious/Spirituality Creator).

In his keynote address, BAKE Chairman Kennedy Kachwanya highlighted the elevated standards of Kenyan digital content.

“The standard of Kenyan digital content has not just risen; it has established a new benchmark for excellence,” he said, noting the evolution from simple text to high-quality multimedia campaigns in areas like agri-tech, finance, and cultural storytelling.

Kachwanya urged creators to innovate in platform diversity, monetization, and content depth while combating misinformation. He emphasized collective responsibility, stating, “A strong, ethical creator community is the only firewall against the erosion of public trust.”

He also praised key partners for their support: “We extend our deepest gratitude to Absa Bank Kenya, UNESCO Kenya, KICTANET, Media Council of Kenya, and Baraza Media Lab for their close partnership with Kenyan content creators.”

ALSO READ Uhuru Fires Ex-ODM Governor From Plum Job

Seline Awour, Head of Digital Marketing at Absa Kenya, echoed this appreciation: “Great to see a platform like BAKE Awards, which recognizes the great work by content creators. I know it is not an easy job doing what you do, constantly serving your audience with new content. I sit in the digital marketing space, and I understand what it takes to do what you do. Thank you for giving your best in the digital world, and see you again next year.”

The nominees for this year’s BAKE Awards reflect the growth of the Kenyan digital creator community over the years. From its early focus on blogging, the awards have evolved to embrace a diverse array of creators across platforms like TikTok, Instagram, Facebook, YouTube, Spotify, among others.

The nominees in the awards spanned sectors such as Public Health, Business, Entertainment, Lifestyle, and Photography.

The BAKE Awards 2025 kicked off with the submission period on September 10. Thereafter, a panel of judges selected the top five nominees in each category, who were then put to a public vote that ended on December 11, 2025.

The BAKE Awards 2025 judging panel included Abigail Arunga, Martin Mburu, Leo Mutisya, Ahmad Salim, and Cecilia Maundu.

Preparations are already underway for the BAKE Awards 2026, which will begin in January 2026 with the winners’ gala event being held in June 2026.