On May 10, 2025, Karura Forest was more than just a serene escape—it became a battleground against elder neglect.
Mama Ibado Charity (MIC) brought together some of Kenya’s biggest corporate and aviation brands for a mock run, all in support of the elderly. Jambojet, Safarilink, Centum Re, Amref, Bluebird Aviation, Dragonfly, Jubilee Insurance, Kasas Air, Hawk Aviation, Renegade Air, Futuresoft, Safezone Auto Parts, and 748 Air Services sent their teams, not just to run, but to take a stand.
The goal was clear: to ensure Kenya’s seniors are not forgotten. In a country where the elderly often struggle with neglect and poverty, MIC is stepping up to make a difference.
Speaking at the event, MIC Director Amb. Amina Mohamed said, “This is about dignity and respect. Our seniors deserve to live with honor, not as afterthoughts.” Her words echoed across the forest, a reminder of the forgotten struggles of Kenya’s older population.
MIC President Ahmed Jibril added, “This is more than just an event. It’s a fight for those who built this nation. We cannot forget them.” His message was not just about the run but about a deeper societal problem.
The mock event is a prelude to the main Run for Seniors, set for July 11, 2025. Proceeds will fund MIC’s critical initiatives, including monthly food baskets and medical care for over 1,000 elderly people in Isiolo and Kakamega Counties.
But it wasn’t just about the corporations. The event saw a strong turnout from the public, a clear sign that the message is spreading. Kenyans are waking up to the fact that their elders need more than just memories—they need care.
MIC’s initiative is not just about feeding seniors. It’s about rewriting a national narrative—a story where age is not a curse but a badge of honor.
