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itel has rolled out an exciting new consumer rewards campaign dubbed “Shinda Mimili na itel”, giving customers across the country a chance to win cash awards totaling to Ksh 1.2Million and a variety of amazing gifts.

The campaign is designed to appreciate loyal customers while encouraging more Kenyans to experience itel’s latest range of smart devices and celebrate their unwavering loyalty and love for the brand over the years and two winners have been awarded each Ksh 200,000.

As part of the promotion, customers who purchase any of the following newly launched models from recommended retail outlets nationwide automatically qualify to enter the weekly draws:

  • itel Super 26 Ultra (256 + 8) RRP is Ksh 20,499
  • itel Super 26 Ultra RRP is Ksh 19,500
  • itel A90 RRP is Ksh 9,999
  • itel City 100 (128+ 6) RRP is Ksh 11,199
  • itel City 100 ( 256 + 4) RRP is Ksh 11,800
  • itel itel QLED Smart TV L4360N RRP is Ksh 16,099
  • itel itel QLED Smart TV L3260KN RRP is Ksh 9,999

Upon purchasing any of these devices, customers receive a raffle ticket, which they are required to fill out with their details. This ticket becomes their entry into the lucky draw, giving them a chance to walk away with exciting prizes — including cash awards and other surprise gifts.

To build more engagement and transparency, itel will be hosting its raffle draws live on TikTok every Tuesday. Customers and fans can tune in to the official itel TikTok channel to watch the draws in real time, celebrate winners, and keep up with the latest campaign highlights.

The “Shinda Mimili na itel” campaign reflects itel’s commitment to offering quality, affordable devices while giving back to its growing community of users. With accessible price points and the added thrill of weekly wins, the promotion has quickly captured attention across the country.Offer ends on 22nd December 2025.

Customers are encouraged to purchase their devices from authorized itel retail outlets, fill in their raffle tickets correctly, and stay tuned to the weekly TikTok Live sessions for a chance to be among the lucky winners.

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Justin Muturi kicks out Wamuthende's agent for wearing UDA colours

Democratic Party (DP) leader and former National Assembly Speaker Justin Muturi, on Thursday, November 27, 2025, was forced to kick out UDA candidate Leo Wamuthende’s agent for flouting polling station rules.

In a video that has since gone viral on social media, an angry Muturi is seen ordering the agent, who was putting on UDA brand colors, out of the Siakago Social Hall polling station.

Justin Muturi
Justin Muturi

According to Muturi, the man entered the polling centre wearing clothing that could be seen as political branding, a move he said violated the law. He said election regulations prohibit campaign displays inside polling stations.

“Election Day is not a campaign stage, and polling stations are not theatres for party branding,” he said. He added that he confronted the situation immediately.

“I made it very clear, not here, not today,” he said. Muturi said the man was removed from the polling station “as required”. He insisted that the law must guide the exercise from start to finish.

“The law is not optional — not today, not ever,” he said, stressing that even leaders should respect boundaries set for Election Day.

Muturi explained that his role as a community leader included ensuring that voters could exercise their democratic rights freely and without interference.

“I will continue standing with my people, protecting their vote and defending the integrity of this process. No uniform, no colour, no noise will overturn the will of the voter,” he stated. 

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Siaya Governor James Orengo has raised the alarm over what he describes as an escalating pattern of violence, intimidation, and state force during Kenya’s by-elections, warning that the country is drifting into a dangerous political culture reminiscent of past authoritarian eras.

In a strongly worded statement on Wednesday, Orengo lamented the chaotic scenes witnessed in several polling areas, saying the violence marks a worrying step backward for a country that prides itself on the democratic gains of the 2010 Constitution.

“We can’t be first world if, years after the Constitution 2010, we can’t hold peaceful and fair elections,” Orengo said. “The militarization and ‘goonification’ of elections is an evil worse than mlolongo.”

The veteran lawyer and long-time champion of electoral reforms was referring to the infamous mlolongo voting method of the Moi-era, where voters queued behind candidates in the open, often leading to widespread intimidation, rigging, and violence.

Rising Fears of State-Backed Intimidation

Orengo’s comments come amid reports of clashes, forced disruptions, and heavy police deployment in several by-election hotspots, including Kabuchai, Malava, and Kasipul. Opposition leaders have claimed coordinated attempts to suppress voter turnout in areas perceived to be hostile to the ruling party.

The Siaya governor said the trend of deploying armed officers and alleged state-backed groups at polling stations is destroying public trust in the electoral system and mirrors the repressive political environment seen in parts of the East African region.

“The East African neighborhood is becoming—or has been—extremely intolerant and despotic,” he noted, cautioning that Kenya risks sliding into the same pattern if strong action is not taken.

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Equity Bank Group MD and CEO James Mwangi addressing investors ahead of Kenya Trade Investment Road Show 2025 in Nairobi

Global investors have been urged to look beyond conventional markets and unlock the immense, yet largely untapped, trade and investment opportunities within Kenya and the broader East African region.

The call came from Equity Group’s top leadership in the ongoing Kenya Trade & Investment Roadshow 2025, emphasizing the region’s demographic dividend, abundant resources, and a burgeoning private sector.

Dr. James Mwangi, Equity Group CEO and Managing Director, framed the current global economic landscape as a “turning point,” highlighting the growing significance of the private sector worldwide.

“For the first time, we see the private sector, particularly the listed companies, have a bigger market cap than the entire global GDP,” Dr. Mwangi stated, underscoring the formidable economic power wielded by private enterprises.

He positioned Africa as the “continent of opportunities,” citing its youthful and rapidly expanding population.

“One out of three by the turn of the century will be living in Africa,” Dr. Mwangi said adding that by 2050, “two of every three working population will be a young person from Africa.”

This demographic shift, he noted, will not only provide a massive labor force but also a substantial market with increasing “disposable income.”

Beyond human capital, Dr. Mwangi highlighted Africa’s rich natural endowments, including “65% of arable land” and “62% of all renewable energy that is exploited.”

He advised investors to “make early decisions and take a position before it becomes too competitive,” stressing that a “transformed Africa is a sustainable world.”

Equity Group’s role, he affirmed, is to “facilitate you… to open doors for you,” encouraging a shift towards “partnership and collaboration” to provide solutions to global challenges.

Echoing this sentiment, James Nyabanda, Equity Kenya Managing Director, warmly welcomed the delegates to “the home of Equity” and, more importantly, “the home of entrepreneurs.”

He underscored Kenya’s strategic importance as a gateway to the East African market.

“Over the next couple of days, we are looking to take you on real roadshows to see opportunities that are available in Kenya,” Nyabanda said.

He emphasized that the bank has established a “premier platform to enable us to connect businesses,” facilitating connections between Kenyan enterprises and international investors.

Nyabanda highlighted the sheer scale of the opportunity, noting that the East African market alone boasts “500 million individuals.” He encouraged attendees to take “full advantage” of the unique platform provided by the roadshow.

“It’s not just centered towards Kenya, but what Kenya and its neighbors are able to offer,” he said, inviting investors to join Equity in exploring and investing in the region’s dynamic economic landscape.

The roadshow aims to foster strong partnerships and build trust between international investors and local businesses, ultimately driving sustainable growth and development across the continent.

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Edwin Sifuna

ODM Secretary-General Edwin Sifuna has issued a scathing statement condemning what he described as “one of the bloodiest election days in recent history,” accusing the government of failing to guarantee the safety of voters, candidates, and election officials during Thursday’s by-elections.

In his statement, Sifuna pointed to widespread violence reported across several hotspots, including Kabuchai, Malava, and Kasipul, claiming the country was witnessing a coordinated breakdown of security on a critical democratic exercise.

“Today has to be one of the bloodiest election days in recent history,” Sifuna said. “All the violence being witnessed across the country—from Kabuchai to Malava to Kasipul—points either to incompetence in the security command or their outright involvement in planning and executing it.”

The ODM leader placed direct blame on Interior Cabinet Secretary Kipchumba Murkomen and top security officials, arguing they had failed in their core mandate to protect citizens during the polls.

“CS Murkomen and his team must take responsibility for failing to secure the safety of all involved,” Sifuna stated.

Reports from various polling areas indicated clashes between rival groups, disruptions at polling stations, and cases of voter intimidation. Opposition leaders alleged that the violence was deliberate and meant to suppress voter turnout in certain regions.

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Kenyan investors were impressed by the wealth of opportunities in Rwanda during a three-day trade mission organized by Equity Group. The 15 Kenyan investors were among 300 participants from 30 nations who visited key economic, industrial, and innovation hubs in Kigali and other parts of the country.

65 international delegates from India, Germany, the United Kingdom, Canada, France, South Africa, and the United States also joined the Kenyans in the trade mission aimed at unlocking business opportunities, strengthening economic ties, and creating networking opportunities across the region.

Delegates who toured Rwanda represented 17 sectors, including banking and financial services, retail and e-commerce, agriculture and agribusiness, manufacturing, construction, energy, healthcare, ICT, and tourism. This broad representation reflects the mission’s appeal to businesses seeking diversification and expansion in Rwanda’s rapidly transforming economy.

After a day of high-level discussions, panel dialogues, and B2B engagements, delegates embarked on site visits to gain a firsthand understanding of Rwanda’s economic transformation and sectoral opportunities. These visits offered practical insights into the sectors driving the country’s transformation and showcased Rwanda’s efforts to position itself as a hub for regional and international trade.

The first set of visits took delegates to UFACO Ltd and DIKAM Ltd, leading textile manufacturers contributing to Rwanda’s efforts to build a competitive garment and apparel industry. Delegates were impressed by the strides Rwanda has made in developing its textile sector, which aligns with the country’s broader industrialization agenda.

At PHARMALAB Ltd, delegates were introduced to Rwanda’s expanding pharmaceutical manufacturing capabilities. PHARMALAB’s production of essential medicines and medical consumables reflects the country’s commitment to strengthening healthcare resilience through local manufacturing and reduced import dependence.

The mission also visited the Rwanda Institute for Conservation Agriculture (RICA), where delegates witnessed Rwanda’s forward-looking approach to agricultural education. RICA combines research, hands-on learning, and conservation-focused farming methods to equip graduates with practical skills essential for transforming the agricultural sector. The visit showcased how Rwanda is preparing a new generation of agribusiness leaders grounded in sustainability and innovation.

In the afternoon, delegates visited Inyange Industries, Rwanda’s leading agro-processing company, known for its dairy, juice, and bottled water products. Delegates saw firsthand how Inyange integrates advanced processing technology, stringent quality control, and a farmer-inclusive sourcing model to deliver high-quality products to both local and regional markets. The company represents a critical success story in Rwanda’s value-addition agenda.

The final stop of the day was DP World Kigali, the country’s state-of-the-art logistics and inland port facility. Delegates observed the efficiency of Rwanda’s cargo handling, customs clearance, and warehousing systems, which significantly reduce transit times and logistical bottlenecks. As a regional gateway for trade, DP World Kigali demonstrated how Rwanda is positioning itself as a land-linked hub that supports seamless regional and international market access.

Delegates left the site visits with glowing impressions of Rwanda’s economic landscape and investment potential. Amom Jeanette, a delegate from Cameroon, noted, “This mission has been eye-opening. From the business forums to the site visits, I’ve seen how intentionally Rwanda is building its economy. The professionalism, the infrastructure, and the clarity of the country’s vision really stood out. It’s a place where investors are not only welcomed but supported with an ecosystem designed for growth.”

Klau Buttner, a delegate from the United Kingdom, shared, “I have been impressed by the coherence of Rwanda’s investment landscape, from policy consistency to the efficiency at facilities like DP World Kigali and the innovation demonstrated across sectors. The mission offered a comprehensive view of the country’s potential, and it’s clear why Rwanda is becoming a destination for global investors.”

The site visits provided clarity on Rwanda’s strategic investments in manufacturing, agro-processing, pharmaceuticals, logistics, and human capital development. They also amplified the country’s reputation as a stable, predictable, and investor-friendly economy committed to long-term value creation.

With the Rwanda chapter now concluded, delegates will travel to Kenya to continue the trade mission through additional business forums, sector engagements, and on-the-ground market exploration. The momentum built in Kigali now transitions to Nairobi as Equity Group continues to facilitate cross-border trade, enterprise growth, and regional economic integration.

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Kakamega Senator Boni Khalwale

The government has withdrawn the security detail of Kakamega County Senator Boni Khalwale.

Taking to his official Facebook account on Wednesday, November 26, 2025, Khalwale said his security detail was withdrawn without any explanation.

“My security details have been pulled without any warning or explanation,” Khalwale wrote.

This comes on the eve of the Thursday, November 27, 2025, by-elections that will be happening across the country, in which the Malava constituency will be taking part.

Khalwale has been vocal in campaigning for Democratic Action Party of Kenya (DAP-K) candidate Seth Panyako, against the ruling UDA party’s David Ndakwa.

Natembeya’s Security Withdrawn

Withdrawal of Khalwale’s security comes hours after Trans Nzoia Governor George Natembeya revealed that all his security detail was withdrawn in the dead of night, leaving the outspoken county boss exposed and sparking immediate unrest among his supporters.

Natembeya confirmed on Wednesday morning that police officers attached to him, including his personal bodyguards and those guarding his Kitale residence, were recalled without warning.

In a strongly worded statement, the governor condemned the operation, terming it a deliberate act of intimidation orchestrated through state machinery.

“All the security officers attached to me were recalled last night, and I was forced to put my own safety measures in place,” Natembeya said.
“Security for me is not an offer from the government or anyone—it is a constitutional right.”

The governor accused elements within the police service of weaponising law enforcement for political ends, insisting he would not bow to pressure or threats.

“Let whoever did that know that I will not be intimidated or cowed into giving up on my stand,” he said.

Security Withdrawal Comes Amid Threats on His Life

The dramatic recall comes barely weeks after Natembeya survived multiple security scares on the campaign trail.

During by-election campaigns in Malava and Bungoma, gunshots rang out at his Kabuchai rally, forcing his bodyguards to whisk him away to safety. The governor says these incidents are proof that his life is under active threat, making the sudden withdrawal even more alarming.

County Deploys Its Own Guards

In an emergency response, Trans Nzoia County quickly deployed enforcement officers to guard Natembeya and reinforce security at his home as investigations unfold.

Despite the tension, the governor says he will continue with his official duties uninterrupted.

“The Inspector General must come out and explain why the security officers were withdrawn,” he said.

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George Natembeya's security withdrawn

Trans Nzoia Governor George Natembeya is crying foul after all his security detail was withdrawn in the dead of night, leaving the outspoken county boss exposed and sparking immediate unrest among his supporters.

Natembeya confirmed on Wednesday morning that police officers attached to him—including his personal bodyguards and those guarding his Kitale residence—were recalled without warning.

Natembeya Speaks Out

In a strongly worded statement, the governor condemned the operation, terming it a deliberate act of intimidation orchestrated through state machinery.

“All the security officers attached to me were recalled last night, and I was forced to put my own safety measures in place,” Natembeya said.
“Security for me is not an offer from the government or anyone—it is a constitutional right.”

The governor accused elements within the police service of weaponising law enforcement for political ends, insisting he would not bow to pressure or threats.

“Let whoever did that know that I will not be intimidated or cowed into giving up on my stand,” he said.

Security Withdrawal Comes Amid Threats on His Life

The dramatic recall comes barely weeks after Natembeya survived multiple security scares on the campaign trail.

During by-election campaigns in Malava and Bungoma, gunshots rang out at his Kabuchai rally, forcing his bodyguards to whisk him away to safety. The governor says these incidents are proof that his life is under active threat—making the sudden withdrawal even more alarming.

County Deploys Its Own Guards

In an emergency response, Trans Nzoia County quickly deployed enforcement officers to guard Natembeya and reinforce security at his home as investigations unfold.

Despite the tension, the governor says he will continue with his official duties uninterrupted.

“The Inspector General must come out and explain why the security officers were withdrawn,” he said.

Supporters Demand Answers

News of the withdrawal triggered outrage among Natembeya’s supporters, some accusing the national government of silencing vocal leaders who refuse to “toe the political line.”

As pressure mounts, the country now watches to see whether the National Police Service or the Interior Ministry will break their silence.

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Raila Odinga and his siter Beryl Achieng Odinga

The Odinga family is in mourning following the death of Beryl Achieng Odinga, the younger sister of the late former Prime Minister Raila Odinga. The announcement was made on Tuesday, November 25, by Raila’s elder sister, Kisumu Woman Representative Ruth Odinga.

In a brief statement, Ruth revealed that Beryl, the daughter of Kenya’s first Vice President Jaramogi Oginga Odinga and his first wife, Mary Auma, passed away earlier in the day. She did not disclose the cause of death.

“It is with a heavy heart that we announce the sudden passing of Beryl Achieng Odinga… Daughter of the Late Jaramogi Odinga and Mama Mary Ajuma Oginga. Mother to Ami Auma, Chizi, and Taurus,” Ruth said.

“While we are deeply saddened by her demise and the immense void left in our lives, we take solace in the belief that she is safe in the Lord’s arms and are thankful for the invaluable gift of the time we were privileged to share,” she added.

Prolonged Illness

Although the family has yet to issue an official medical report, sources close to them indicated that Beryl had been battling illness for an extended period. She is reported to have been in and out of a Nairobi hospital, where she ultimately succumbed. The information could not be independently verified at the time of publication.

A Quiet Life in a Prominent Family

Despite being a member of Kenya’s most recognisable political family, Beryl largely maintained a low profile throughout her life. She was an educationist by training—a professional teacher—and also qualified as a lawyer.

She is remembered as the only member of the wider Odinga family who pursued all her education in Kenya.

Beyond her academic credentials, Beryl held various leadership positions in public service, including serving as the Chairperson of the Nairobi Water and Sewage Company.

Family and Personal Life

In 1974, Beryl married Otieno Abala, a prominent real estate developer. The couple later separated under unclear circumstances, with no public information indicating whether she remarried.

Beryl leaves behind her three children—Ami Auma, Chizi, and Taurus—and a grieving extended family.

Funeral arrangements are expected to be communicated by the family in the coming days.

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Trans Nzoia Governor George Natembeya during one of his recent rallies

Chaos broke out in Chwele/Kabuchai ward, Bungoma County, on Saturday, November 22, 2025, after Trans Nzoia Governor George Natembeya came under attack when gunshots were fired during a campaign rally.

In a video seen by Daily Trends, which is doing rounds on social media, Natembeya had been addressing residents from the rooftop of his vehicle while campaigning for independent candidate Eric Wekesa in the upcoming Chwele/Kabuchai ward by-election when the rally was violently disrupted.

According to eyewitnesses, a group of armed goons linked to a rival Ford Kenya faction stormed the rally and opened fire, sending residents fleeing for safety.

The sudden gunfire forced Natembeya’s security detail to react swiftly, grabbing the governor and pulling him back into his vehicle through the sunroof before speeding him away from the scene. Terrified locals ran in all directions as the gunshots rang out.

No casualties were immediately reported, but sources described the attack as a deliberate attempt to intimidate Natembeya and disrupt his presence in the hotly contested by-election.

Although he managed to escape, his vehicles were vandalised by the goons.

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Former Health CS Susan Nakhumicha

Former Health Cabinet Secretary Susan Nakhumicha has formally declared her intention to run for Trans Nzoia Governor in the 2027 General Election, setting the stage for a high-stakes political contest against incumbent Governor George Natembeya.

Speaking on Saturday, November 22, 2025, at a gathering in Cherengany, Nakhumicha said her family and supporters had given her a new political direction—one that moves her beyond the Woman Representative seat she previously held.

“Nachukua nafasi hii kushukuru sana hiyo mwelekeo mpya ambao mmenipa, yakwamba kuanzia leo nikitembea nitembee na nguvu mpya ya kusema mimi sio tu wa Cherengany ward, mimi sasa naenda kuwa kiongozi katika Trans Nzoia County,” she said.

In a fiery speech, Nakhumicha made it clear she would not seek the Woman Representative position again.

“Katiba ya Kenya inaruhusu mkenya yeyote, wa jinsia yoyote, kuwa katika nafasi ya uongozi. Kwa hivo leo wameniondoa kwenye kiti cha wamama… nataka kuwahakikishia yakwamba mimi ikifika 2027 sitatafuta kiti cha wamama,” she declared.

Takes Aim at Natembeya

Nakhumicha’s announcement signals her direct challenge to Governor Natembeya, who is expected to seek a second term. Her entry is projected to dramatically shake up Trans Nzoia politics, especially given her national profile and previous high-ranking role in the Kenya Kwanza administration.

“Ikifika 2027, familia imenipa mwelekeo mpya na huo ndio nitafuata,” she added, strongly hinting that she intends to reclaim political ground after being dropped from Cabinet in a reshuffle earlier this year.

Chris Wamalwa Also Enters the Race

Nakhumicha is not the only heavyweight angling for the governorship. Former Kiminini MP Chris Wamalwa also declared his bid on the same day, marking the first time both well-known politicians have openly confirmed their intention to face Natembeya at the ballot.

Wamalwa, a seasoned politician with deep grassroots networks, is expected to split votes in what is already shaping up to be one of the most competitive gubernatorial races ahead of 2027.

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Gladys Wanga and her deputy Oyugi Magwanga

A political storm is brewing in Homa Bay after Deputy Governor Oyugi Magwanga publicly broke ranks with the Orange Democratic Movement (ODM), declaring his support for independent candidate Philip Aroko in the upcoming Kasipul parliamentary by-election.

Magwanga, who served as Kasipul Kabondo MP before becoming Governor Gladys Wanga’s deputy, said he decided on what he termed as “betrayal” by the ODM party during the nomination process.

Speaking during a community engagement in Kasipul, Magwanga accused ODM of conducting a flawed nomination exercise aimed at sidelining him and imposing a candidate he did not support.

“Magwanga has made the best step that he delayed to make because he has to make a choice on who is the best candidate for Kasipul,” Magwanga expressed his frustrations.

“He has not betrayed the ODM party; it is the ODM party that betrayed Magwanga because when we were going for the nomination of the ODM candidate, they decided to sidestep Magwanga and rig the election in favour of a candidate that Magwanga did not support.”

Boyd Were and Philip Aroko
Boyd Were and Philip Aroko

The ODM candidate in the race is Boyd Were, who secured the party ticket after a competitive nomination. However, the Deputy Governor insists that the process was manipulated, claiming that a transparent contest would have produced a different outcome that he would have willingly backed.

“If there was a free and fair nomination, I am very certain I would have supported that candidate,” he said.

“Magwanga is more ODM than Gladys Wanga, and I must tell you that the candidate I have chosen to support now is a member of the broad-based government.”

The move has triggered confusion among ODM supporters, particularly because it pits the deputy governor directly against the party-backed candidate despite his senior position within the Homa Bay County leadership.

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Fake police recruitment suspect arrested

Detectives in Kilimani have arrested a man believed to be the mastermind of a well-coordinated fake police recruitment racket that swindled unsuspecting job seekers out of Sh2.5 million.

The suspect, identified as Benedict Odeng’ero Wekesa, was apprehended on Wednesday at Sagret Hotel in Kilimani after three victims filed complaints detailing how they were duped with promises of guaranteed entry into the National Police Service.

According to the Directorate of Criminal Investigations (DCI), Wekesa allegedly used forged police recruitment letters to convince his victims that their slots in the service were already secured—if only they could pay. Each victim surrendered hefty sums, believing the “recruitment officer” was authentic and well-connected.

By the time the scam unravelled, a total of Sh2.5 million had exchanged hands.

Detectives, acting on intelligence, traced the suspect to his hideout, where he was arrested in a swift operation. During the raid, officers recovered 20 additional fake police recruitment letters, signalling what investigators believe is a broader, highly organised fraud network targeting desperate job seekers nationwide.

Wekesa’s accomplice, who was reportedly with him moments before the arrest, fled upon sensing danger and is currently being pursued.

The DCI has since warned the public to be wary of fraudsters posing as police recruiters, emphasising that genuine recruitment into the National Police Service is free, fair, and transparent, with no payments required at any stage.

“Anyone asking for money in exchange for a police job is a criminal,” the agency said.

Members of the public have been urged to report such cases immediately to the nearest police station or anonymously through the #FichuaKwaDCI platform. Reports can be made via toll-free hotline 0800 722 203 or WhatsApp on 0709 570 000.

Wekesa is currently in custody, undergoing processing, and will be arraigned once investigations are complete, as detectives follow new leads to track down his elusive accomplice.

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The Kenya Red Cross Society (KRCS) and Equity Bank Kenya have entered into a strategic partnership to enhance response to humanitarian emergencies.

The collaboration is keen on strengthening humanitarian support and sustainably promoting the wellbeing, financial literacy, health and resilience of communities across Kenya.

Speaking during the signing of the Memorandum of Understanding (MoU), KRCS Secretary General Dr. Ahmed Idris said the collaboration seeks to leverage the respective strengths of both institutions to enhance community preparedness and response to humanitarian emergencies.

Dr. Idris noted that the partnership will enable both organizations to work closely in designing and implementing innovative, community-driven programmes that alleviate human suffering and support long-term development.

“It is also an opportunity to co-create sustainable solutions with Equity Bank Kenya to support families affected by disasters, restore livelihoods and help communities find long-term pathways to resilience. Together, we hope to enhance access to financial literacy, economic empowerment, and dignified recovery for vulnerable households,” said Idris.

Equity Bank Kenya Managing Director Moses Nyabanda welcomed the collaboration, emphasizing Equity’s commitment to strengthening community resilience through impactful partnerships.

“This partnership allows us to blend the Red Cross’ deep expertise in humanitarian response with Equity’s strength in financial inclusion. We are keen to learn from KRCS on how best to support communities during crises, while complementing their efforts through the Equity Group Foundation’s pillars in social protection, access to finance, and livelihood restoration. Our goal is to ensure that vulnerable families not only recover from shocks but are equipped to thrive,” said Nyabanda.

He added that Equity sees the partnership as an opportunity to enhance social protection initiatives through provision of insurance solutions and to scale community support mechanisms by leveraging the bank’s financial infrastructure and outreach networks.

Under the partnership, the two organizations agreed to collaborate in several key areas aligned with their mandates, policies, and operational frameworks.

Nyabanda said the key areas include financial literacy, through the training of women and youth groups on basic budgeting, prudent borrowing, effective saving and investment.

This will also include entrepreneurship and digital literacy training for vulnerable groups and provision of loans and other financial services to trained groups.

Dr. Idriss said the partnership will also enhance the delivery of cash transfers and other forms of cash and voucher assistance, with Equity serving as a financial service provider to facilitate some of the disbursement of aid through mobile money, bank accounts and other appropriate channels.

In food security, the two institutions will promote smart and modernized agricultural practices, train communities in improved farming methods, and help farmers access reliable markets for their produce.

In the health sector, the collaboration will involve working with Equity Afya medical centresto expand access to medical services, supporting joint efforts to digitize health data and ensuring the provision of healthcare during emergencies.

The partnership will also extend to education, where the Red Cross will assist deserving students in some of the communities they serve in applying for scholarships, while Equity scholars will be linked to the Red Cross Youth Programme for community service, life skills development, mentorship, and career guidance.

Equity will further provide general banking services to support various community initiatives.

In environmental management and conservation, the partnership will champion tree-planting efforts and support communities through training and access to clean-energy technologies, contributing to sustainable ecosystem restoration and climate resilience.

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Kenya is accelerating efforts to diversify its tourism portfolio in a move aimed at strengthening the country’s global competitiveness, Tourism Cabinet Secretary Rebecca Miano said on Friday during the ongoing Lamu Cultural Festival.

Addressing stakeholders and festival attendees, Miano emphasized that while Kenya’s beaches and wildlife remain internationally recognized, the country must expand its tourism offerings to fully harness its cultural and natural potential. She noted that the Lamu Cultural Festival—one of Kenya’s most iconic heritage events—served as a fitting platform to highlight the importance of cultural tourism.

“For a long time Kenya has been known for the beach and the bush. That’s why we are promoting culture, adventure and sports tourism,” she said. “We also recognize that we haven’t maximized our beaches, so we are working with counties so we can develop more products.”

Her remarks reflect the Ministry of Tourism’s broader strategy to diversify experiences available to both domestic and international travellers. With global travel trends shifting toward immersive, authentic, and community-rooted experiences, Kenya is positioning itself to offer attractions that go beyond conventional safaris and coastal holidays.

Miano noted that partnerships with county governments will be key to unlocking new tourism products. Counties across Kenya are being encouraged to map out unique cultural sites, festivals, adventure trails, water-based activities, and historical landmarks that can enrich the national tourism portfolio.

“ We are putting maximum effort towards this because we foresee that in the next few years, kenya will be among the best tourist destinations,’ she said.

The Lamu Cultural Festival—celebrated for its dhow races, traditional dances, Swahili cuisine, poetry, and donkey races—was highlighted as an example of the unique experiences Kenya can promote to international audiences. According to the CS, enhancing such cultural events will not only attract more visitors but also empower local communities that depend on tourism for their livelihoods.

The ministry is also strengthening efforts to promote adventure and sports tourism, leveraging Kenya’s globally renowned marathon culture, mountain landscapes, and emerging water-sports destinations.

Tourism stakeholders have welcomed the renewed focus on diversification, noting that a broader array of attractions can help increase visitor numbers, lengthen stays, and provide resilience during global disruptions that may affect traditional tourism circuits.

As Kenya continues to spotlight festivals like Lamu’s and expand its tourism vision, the government hopes to create a more vibrant, inclusive, and sustainable sector—one that showcases the country’s identity beyond the famed beach-and-bush narrative.

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President William Ruto has signed into law four key parliamentary bills in a ceremony at State House.

The signing event on Friday morning was witnessed by several leaders, including Speaker Moses Wetang’ula, Attorney General Dorcas Oduor, Treasury Cabinet Secretary John Mbadi, Narok Senator Ledama Ole Kina, Nakuru Senator Tabitha Karanja, and MP Millie Odhiambo.

These new laws, among them the Capital Markets Amendment Bill 2025, the County Governments Additional Allocation Bill, and the Government-Owned Enterprises Bill 2025, mark a significant push in Ruto’s reform agenda.

The Capital Markets Amendment Bill 2025 is designed to modernise Kenya’s capital markets and attract more investment.

The County Governments Additional Allocation Bill aims to boost funding for county governments through both conditional and unconditional transfers from national government revenue and development partners. 

The Government-Owned Enterprises Bill 2025 overhauls the regulation, governance, and performance of state-owned entities.

It mandates that these entities operate as companies under the Companies Act, introduces independent directors, and requires public service obligations to be clearly defined, costed, and audited.

 The law also enforces financial reporting and performance contracts to align state enterprise activities with national development goals.

The move comes a month after President Ruto assented to nine key bills on October 15, 2025.

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