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Rebecca Gombe Mwachongo

Kenya’s tourism industry is staging a powerful comeback, registering a 60% surge in international arrivals since 2022. Official data from the Ministry of Tourism reveals that the country welcomed 2.4 million tourists in 2024, up from 1.5 million in 2022.

This growth has driven tourism earnings to Kshs 452 billion, a significant rise from Kshs 268 billion just two years ago.

The sector now directly contributes Kshs 509 billion to the GDP—about 2.6%—with the total contribution estimated at Kshs 1 trillion, roughly 10.5% of the national GDP. Employment figures have also improved markedly, with tourism supporting over 1.5 million jobs, up from 1.1 million in 2022.

In a bid to reduce reliance on traditional beach and safari offerings, the Ministry has aggressively diversified Kenya’s tourism portfolio. Sports events like the Magical Kenya Open, the Kip Keino Classic, and the Naivasha WRC Rally are now major tourist draws. Cultural events such as the Maa and Rusinga festivals are also gaining traction. Additionally, conference tourism is on the rise, with Kenya hosting 643,595 MICE (Meetings, Incentives, Conferences, and Exhibitions) visitors in 2024, representing a 12.5% increase from the previous year.

“Over time Tourists have been confined to beach and wildlife safari products despite there being other equally attractive and interesting circuits available within the country. This has led to underutilization of the existing tourism products such as Conference tourism, heritage tourism, Sports Tourism, cultural tourism, Avi Tourism, Health and Wellness Tourism and Agro tourism,” said Tourism and Wildlife Cabinet Secretary Rebecca Miano.

Domestic tourism remains a priority following its pandemic-era surge. The Ministry’s “Tembea Kenya” campaign, featuring subsidized park entry fees and family-friendly travel packages, helped increase domestic bed occupancy to over 5.1 million bed-nights in 2024. Youth-oriented travel activities, including hiking, photography, and adventure sports, are also expanding.

To modernize and streamline the visitor experience, the Ministry is set to launch a National Tourism Portal and a Kenya Tourist App. These digital tools will offer virtual tours, maps, and real-time travel information. A feedback mechanism for tourists is also in development.

Infrastructure upgrades have been instrumental. Roads to Amboseli and Tsavo have been improved, and airstrips in Lamu and Maasai Mara expanded. The recent opening of Narok National Airport is expected to boost access to key attractions.

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Prof. Fredrick Ogolla a lecturer at Strathmore University was handpicked by bad luck in 2017 when his wife Rebecca Gombe Mwachongo died mysteriously, then the police came to arrest him, separating him from their six-weeks-old baby.

The two had stayed for three years without a child and their joy of being in marriage was at climax in 2017 with the birth of their son Matisse.

The couple had planned to celebrate the new year in style at ABC in Westlands. Little did they know that fate had its own plans.

On December 31st 2017, they had also made arrangements to celebrate the birth of their son. “Our spiritual director Fr Andrew Massawe of the Congregation of Holy Cross, who was at that time in Uganda, had fallen ill and needed some extra doses of some medication because the hospital didn’t have. He requested me to send him the medication by bus to Kampala.” said Fredrick in an interview with the Saturday Nation.

The lecturer said he went to pick the medication at Nairobi Hospital and returned to his house. While preparing to go and drop the parcel, his wife noticed it and jokingly said, “Sweetheart, you’re going nowhere.” The husband asked her,”How will you stop me?”

He said his wife told him,”Let me show you.” as she romantically pushed him into bed.

During this playful moment, his wife exclaimed “Aha” and fell on the edge of the bed. He thought she was still playing and he escaped the bedroom temptation.

After dropping the parcel, his house help told him that his wife was on the floor struggling to get up.

Anxious, he tried beating traffic to arrive home. He arrived and got the help of neighbors in putting her in the car to rush her to the hospital.

Fredrick said that he suspected she had postnatal issues since she had just given birth. However, emergency checks revealed that she was fine and her oxygen was at 96 percent.

At 9 pm,the nurses told him the wife would not breastfeed soon so he should start planning for other options.

He then rushed home to feed the baby and put him to sleep. At around 1:30 when the fireworks to welcome nee year lit the sky, he was called by the doctor. The lecturer in a panic mode asked friends and family to pray for Becky, his wife.

Upon reaching the hospital, he found his wife had a heart failure and the doctors were resuscitating her. According to information he was given by the doctors, his wife had fluids in the lungs and blood clots in the heart and brain which caused stroke on the left side of her body.

She was moved to the ICU and after suffering a third heart failure, she didn’t make it on the eve of 2018. The next day at 6:45 am, he found six officers on his door. They told him to accompany them to report a statement at the police station.

He was promised he would return soon, but on reaching Muthangari Police Station, he was told he won’t be allowed to go without the permission of the DCI. He was then detained for 21 days being moved to more than 10 stations.

His phone and the wife’s were confiscated for forensic investigation. By the end of the 21 days in cells, government pathologists Johansen Oduor and Prof. Emily Rugena had done three post-mortems, their reports claimed that the wife died due to a natural cause, thus de-linking Ogolla from his wife’s death.

However, there were lies surrounding the death of his wife that a woman called and it led to a fight. Ogolla was released with Ksh 100,000 bond with detectives ordered to re-arrest him in case new evidence comes up after three months, if it failed, the case would be closed.

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